Alex opened boutique in Zürich
Aleksandra Dojčinović opened a boutique in the center of Zurich and thus became the only domestic designer to have her own shops in two world countries - Germany and now Switzerland.
The Lei Lou boutique is located in the center of Zurich, and is located next to the world's designer shops, in a very busy and popular shopping street. The opening was attended by many influential local fashion journalists and editorial staff, and popular influencers who did not missed reporting the event on their social networks - Lena Terlutter, Michele Krüsi, Maria Flames, DJ Tanja La Croix and Bozena Lazarevic.
In addition to the hundreds of elected guests, many prominent Croats who lived there were also found, and the opening was not missed by Croatian Ambassador to Switzerland Andrea Bekic, as well as Slobodan Mikac, Consul General of Croatia in Switzerland with his wife Kristina.
The day before the official opening, at a brunch Alex received a lot of positive criticism. She was touched by those fashion journalists who stated that this Croatian brand with design and quality of work and the fact that there is a matter of manual work, it can easily pair with famous, luxury, world, fashion houses.
Photo by John Pavlish